Ally Carty

National Social Media Manager Guild Mortgage Company

Ally Carty, a 24-year-old “Gen-Z Guru”, has felt inspired through her career with ActiveComply to bring light to the power of social media and how to connect with the prospective Gen-Z homebuyers in her life. Passionate about empowering Gen-Z individuals to make informed decisions when it comes to purchasing their first homes, Ally brings a fresh perspective to the real estate finance industry. By collaborating closely with loan officers and sharing her findings, she helps them refine their strategies, develop personalized approaches, and ultimately build stronger relationships with next-generation homebuyers. Ally’s goal is to help shape the future of homebuying, ensuring that both loan officers and the next generation of homebuyers can thrive in an ever-evolving market.

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